In an ideal world, all planning clients would have their own individually  tailored portfolio of direct investments constructed to suit their personal  circumstances and preferences. Indeed, the rise of individually managed accounts  (IMAs) has delivered the technological platform to make it easier than ever to  achieve this outcome. While it can be a complex and time-consuming exercise,  here we explain the key steps in portfolio construction. 
Step 1: Asset allocation – the most crucial decision
A number of academic studies have concluded the most important determinant  of portfolio performance is the allocation of funds between the various asset  classes. When constructing portfolios, we determine optimum allocations across a  series of risk-based investment portfolios that aim to provide appropriate  returns for a commensurate level of risk.
Allocations are based on long-term (10-year) forecasts for each asset  class, using a rigorous analytical framework to undertake a thorough assessment  of each asset class in the broader context of the economic environment and  investment markets. We recommend using long-term forecasts as they tend to be  less volatile than short-term forecasts and certainly more reliable than  historical extrapolations. Growth in income is also steadier over 10-year  periods and the effect of a change in valuation ratios is much smaller over 10  years than one year.
Ten-year forecasts are calculated by decomposing market returns into three  elements: income, growth in income and the effect of changing valuation ratios.  This can then be used to produce leading indicators for meaningful long-term  forecasts of future returns.
An example of how this is done is shown in Table 1, which shows the  10-year, pre-tax index return forecasts for various asset classes. 
Once long-term forecasts are determined, the next step is to develop a  strategic direction for each portfolio based on your assessment of the relative  values of each of the major asset classes. This assessment is used to determine  whether positions within the investment portfolios should be underweight or  overweight, relative to what is considered a long-term neutral position. 
To demonstrate how this all comes together, Table 2 (see page 17) shows the  neutral asset allocations for each of the portfolios. Changes to these  allocations, be it underweight or overweight, are based upon the long-term  forecasts shown in Table 1. 
Further to these decisions, the planner needs to consider risks and value  opportunities within each asset class, for example at the sector or sub-sector  level, which should prompt them to tilt the portfolio, typically on a short-term  basis, to take advantage where appropriate. 
Step 2: Selecting the assets 
The next step is to determine what assets to use. The options and  combinations available are endless – including managed funds, exchange traded  funds (ETFs), direct equities, listed property, unlisted property, bond funds,  and the list goes on. At its most complex level, this step requires extensive  knowledge of the individual assets and managers.
Much attention has been paid to the science of manager and stock selection,  and if you can consistently pick the best performing managers to justify the  price you pay for them. Regardless of where you stand on this debate, there is  no denying it is a challenging task. For this reason, we use ETFs.
ETFs offer broad exposure to the market at a relatively low cost with high  levels of transparency. Also as a non-pooled investment, your clients are the  beneficial owner of all investments so they don’t inherit another investor’s  cost base for capital gains tax purposes. 
Step 3: Implementation – slow and steady or one big  bang
Once extensive research has been completed on asset allocation, forecasting  and determining which assets will be used, the portfolio has to be implemented.  There are two options: investments can either be bought immediately in one  transaction, or  value targets for each individual asset can be set, with  multiple transactions made incrementally. 
We choose to stagger changes over a period of up to 12 months for two  reasons. Firstly, if our asset allocation and investment committee has  identified an asset as being expensive, it can continue to get more expensive,  sometimes over the course of several years. A gradual reduction in exposure  means we can continue to benefit from the positive performance of that  asset. 
Conversely if the committee values the asset cheaply, it may continue to  get cheaper and we can thus increase allocations more cost effectively. 
In some circumstances however, the decision may be made to implement  changes more quickly if the valuation of an asset has become extreme. This means  that if asset prices are assessed as being overpriced or very cheap, we increase  the pace at which we implement set targets. 
Challenges that can arise at this step in portfolio construction include:  what if the market moves against you and your price target is never reached? Do  you defer the rebalance? Are you now forced to buy at a higher price or sell at  a lower price than you wanted to, to achieve the model allocation? Have the  relative market movements changed asset class weightings such that the need to  trade is reduced or even removed? 
Like the steps preceding it, the implementation strategy requires  significant research on the part of the person constructing the portfolio to  ensure cost efficiencies are maximised at every point, and changes in the market  are used to the portfolio owner’s advantage.
Are you the right person for the job?
As you have probably gathered, portfolio construction can be incredibly  challenging. Successful construction requires planners to manage the objectives  of their client’s portfolio on one hand and a forever changing set of economic  variables and investment choices on the other – not to mention giving clients  advice beyond their investments. 
Individually constructed portfolios are an excellent option for many  investors – they offer greater flexibility, control and transparency. But  effectively constructing and implementing portfolios is a complex exercise, so  planners considering this option for their clients should ask themselves if they  are suited to this task and can deliver the returns their clients  deserve. 
Source: http://www.financialplanningmagazine.com.au

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